Merchant Discounts & Rewards Program
Program Description
A dual-purpose fringe benefit and customer loyalty program that is designed to deliver tangible benefits to nonprofit entities and merchants by inspiring youths and adults to become active community volunteers.
Program Goals
- Engage merchants to reward active community volunteers
- Foster collaboration with nonprofits to generate tangible rewards.
- Elevate the charity worker’s profile, appreciation, and overall status.
Phase II
One or two wholesalers and manufacturers that sell products online to nonprofits and schools.
Key Strategy
- Unlock a loyal, values-driven customer base (rewards increase loyalty and repeat shopping)
- A low-cost, low-risk marketing campaign
- Increase aggregate net profit margins on sales
- Assist sales associates in meeting/exceeding sales quotas
- Enhance corporate image as Community Partner that cares
- Practice managed giving that generates measurable results
- Strengthen relationships/negotiating position with suppliers
Benefits
Merchant - Vendor
- Develop/expand a loyal customer base.
- Low-cost, low-risk marketing/public relations campaign.
- Increase aggregate net profit margins on retail sales.
- Assist sales associates in meeting/exceeding sales quotas.
- Enhance corporate image as a "community partner that cares".
- Practice managed giving that generates measurable results.
- Strengthen relationships/negotiating position with suppliers.
Charity - Nonprofits
- Lost-cost fringe benefit program that benefits employees and volunteers.
- Optional participation for eligible employees and volunteers.
- Share knowledge with other charities and nonprofits to accelerate community outcomes.
- Build new/meaningful relationships with retail merchants.
- Create new funding opportunities through program participation.
- Provide incentives that attract, motivate, reward, and retain employees.
- Provide incentives that attract, motivate, reward, and retain volunteers.
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